I have solid experience in 2D design, using tools like Adobe Photoshop, Illustrator, and InDesign to create polished graphics and layouts. From storyboarding to executing creative concepts, I consistently deliver professional designs across various mediums.
I researched marketing strategies and developed impactful campaign ads for a women's health organization focused on raising awareness and funding for breast cancer research. Using Illustrator, Photoshop, and InDesign, I crafted simplistic yet powerful visuals that effectively conveyed the message and connected with the target audience.
I was tasked with redesigning a small business, researching marketing strategies for similar companies to guide my approach. Using Adobe Illustrator, I created multiple logos that became the foundation for advertising posters. These designs were applied to both Valentine's Day and winter campaigns, crafted in Illustrator and Photoshop, to effectively capture the brand’s identity and engage customers.
Inspired by the Dunbar Typeface by CJ Dunn, I created a typographic posterzine that highlighted its versatility and character. The project recommended showcasing various font styles, including bold, italicized, tall, and low forms, as well as the original typeface. I creatively displayed these styles by incorporating pangrams and other visually appealing layouts, demonstrating the typeface’s adapt
A typographic posterzine combines the elements of a poster and magazine to showcase a typeface as both an art form and a functional tool. Designed to advertise a typeface to potential buyers, it creatively demonstrates the type’s versatility through bold layouts, text placement, and typography-focused visuals.
I was tasked with redesigning the book cover for "No Ashes in the Fire" by Darnell L. Moore, utilizing Adobe Photoshop to create a compelling mock-up. This project involved reimagining the book's visual identity to better reflect its themes and engage the target audience, showcasing my skills in graphic design and attention to detail.
I created a layout for a personal website to showcase my skills in HTML and CSS, designing original artwork specifically for the site. The primary purpose of the website is to demonstrate my proficiency in these coding languages, providing a platform to highlight my technical abilities while integrating unique visual elements.
I designed a prototype app for the Sarnoff Collection, a museum dedicated to technological advancements, with the goal of revamping its online presence at The College of New Jersey. Using Adobe XD, I led my team through the entire design process, starting from initial wireframes and evolving our ideas into a final interactive mockup. This involved collaborating closely with my team to gather insights and feedback, ensuring that the app not only aligned with the museum's mission but also provided a user-friendly experience. I focused on creating an engaging interface that showcases the collection's rich history and innovations, ultimately enhancing the museum's digital footprint and accessibility for a broader audience.
I designed a health and wellness app layout that effectively showcases my skills in UX/UI design. Utilizing Adobe XD and Photoshop, I brought the app concept to life through a well-rounded, user-centered approach. This process involved conducting user research to understand the needs and preferences of the target audience, which informed my design decisions. I focused on creating an intuitive interface that enhances the user experience while ensuring the app's visual appeal. By integrating feedback from potential users and iterating on my designs, I aimed to create a product that not only looks great but also provides valuable features to support health and wellness goals.
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